“So we absolutely do not allow any advertisers or any third party. In that market, anonymized data is used to create case studies, where by looking at data trends it could be determined who is more likely to get a disease.Īs a final assurance, Vlcek told Forbes he recognizes customers use Avast to protect their information and so it can’t do anything that might “circumvent the security of privacy of the data including targeting by advertisers.” That might be unnerving to privacy-predisposed folk, but Vlcek compares this kind of data trading to the kind seen in healthcare.
Look into any category, country, or domain.” Jumpshot's own website is a little more detailed, promising “incredibly detailed clickstream data from 100 million global online shoppers and 20 million global app users.” It’s possible to “track what users searched for, how they interacted with a particular brand or product, and what they bought.
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